Ascot launches 2016 Royal Ascot Style Guide at The Ritz,with BOSS and Fenwick named as Official Style Guide Supporters
Royal Ascot is once again at the forefront of fashion and style for the British summer season
Ascot partners with BOSS and Fenwick on the curation of 2016 looks and to amplify the Style Guide across all channels including in-store activation, events and content
The Style Guide is released by Royal Ascot in advance to help guide and inspire racegoers, whilst keeping within the dress rules. This season Royal Ascot has included the likes of Erdem, Emilia Wickstead and Alexander McQueen with stunning millinery from designers such as Stephen Jones, Philip Treacy and Harvy Santos.
The Style Guide features looks that meet both Royal Enclosure and Queen Anne requirements.
Ascot, Berkshire – Ascot Racecourse is delighted to announce the launch of the 2016 Royal Ascot Style Guide and Official Style Guide Supporter partnerships with BOSS and Fenwick.
Royal Ascot is the summer event by which all others are measured in terms of style and will be held from 14th to 18th June this year. Featured looks this year include designs from British talent including Emilia Wickstead, Alexander McQueen and Erdem.
The Royal Ascot Style Guide plays a pivotal role in predicting key trends for the summer season. As Official Style Guide Supporters, experts from Fenwick and BOSS have worked closely with Ascot to curate looks that will be at the forefront of fashion this June.
Juliet Slot, Commercial Director at Ascot said;
“We’re delighted to partner with both BOSS and Fenwick to launch our 2016 Royal Ascot Style Guide. Both brands have values that fit perfectly with ours and we’re excited by the new opportunities our relationships will bring, especially through customer activations and content.”
THE OFFICIAL STYLE GUIDE VIDEO: