Princess Anne has become a fashion icon after Italian fashion house Fendi revealed that she was the source of inspiration for its latest menswear collection.
Designer Silvia Venturini Fendi said it was the sight of the 73-year-old princess at the King’s Coronation, wearing her Blues and Royals green velvet cloak, towering feathered hat and an array of military sashes, badges, and stars, which prompted the choice.
While the Princess Royal has been named the ‘chicest woman in the world’ by Italian fashion designer Silvia Venturini Fendi, the royal cited a far more pragmatic reason for choosing military dress for the coronation, saying: “not least of all, it solves my dress problem.”
Fendi’s Autumn / Winter 2024-25 collection, named Town and Country, includes oversized Barbour-style parkas, leather wellies, sou’wester rain hats, generously sized dark green sweaters, and a variety of tartan skirts, skorts and kilts.
“I fell in love with the style of Princess Anne, who, to my mind, is the most elegant woman in the world,” said Venturini Fendi. “When I saw the coronation last year with Princess Anne in her uniform, I thought she looked beautiful. So, I said: ‘Let’s be inspired for a men’s collection.’
“I liked the idea of breaking barriers, breaking the masculine and feminine codes. The Princess Royal is very rigorous in how she dresses, with this kind of military-minded attitude, but feminine at the same time.
“She has a life outside the spotlight. She’s kind of an anti-fashion person and, to me, that’s something that’s actually very fashionable and chic.”
Venturini Fendi added that her collection was about creating “garments for life, not use and throw away,” which is in alignment with Princess Anne’s no-nonsense approach to fashion.
During a recent visit to a textile facility, Princess Anne admitted she was not a fan of fast fashion: “You think about how much is going into landfill. You go through the phase when fashion was very structured and people followed fashion, but you had tailors and dressmakers who fundamentally made that, but you could also alter it because they had the skills to do so.”
The brand shared its designs for the royal-inspired Town and Country collection at Milan Fashion Week.