A well-kept, tidy beer garden has been rated the most important element by pub customers wanting to enjoy an al fresco pint this summer.
According to a new survey by the Chef & Brewer Collection, Brits also prefer a classic country pub with a traditional feel – and a good range of beers on tap.
Pubs with desirable beer gardens across the UK are making the most of the heatwave by offering customers the chance to relax with a bite to eat and a pint in landscaped surroundings, with over 70% of drinkers rating a good beer garden as a pub’s most appealing feature.
The survey also revealed that the top feature of a great beer garden was beautiful landscaping, closely followed by lots of plants and greenery, plus stunning views.
Despite a choice of pub and bar styles across the UK, it seems we’re a nation of traditionalists, with 39% of those surveyed preferring a beer garden in a country pub. Wine bars with an outside space were the second most popular setting (18%), closely followed by cocktail bars (15%) and city pubs (9%).
Beer also remains the UK’s top choice of drink to enjoy in a pub garden, with nearly a third of those surveyed opting for a pint. Other popular choices were red wine, followed by cider and white wine.
Heather Moore, senior marketing manager for the Chef & Brewer Collection, said: “A good beer garden really is make or break for a pub, especially considering the fantastic weather we’ve had in recent weeks.
“We’re incredibly proud of the amazing outdoor spaces we have in our pubs. It doesn’t matter if you’re after a quiet evening drink or a relaxing al fresco dining experience, we’ve got something for you.”
In a celebration of the British beer garden, the Chef & Brewer Collection is launching a national #mypubgarden competition, where customers can win a two-night stay in a Chef & Brewer Collection hotel, with dinner and Prosecco during their stay.
To be in with a chance of winning, customers should head to their local Chef & Brewer Collection pub and take a picture or video of themselves enjoying the beer garden. Entries must use the hashtag #mypubgarden and tag the pub’s location too.